Category: Reference Resources

15 Reasons that Your Book Isn’t Selling

15 Reasons that Your Book Isn’t Selling BY JOEL FRIEDLANDER We’ve all been there: a book we were excited about, one that we worked on earnestly. But when it hit the market, all that came...

How to create a book publicity tip sheet

When Irish children’s author Avril O’Reilly sent a tip sheet to media outlets throughout Ireland, she had immediate success that included newspaper and television exposure for her book, Kathleen and the Communion Copter. In...

Book Marketing Techniques that Don’t Work Any More

Book Marketing Techniques That Don’t Work Anymore RACHEL RUEBEN Pic via Pixabay Over the past 10 years, publishing has evolved into a very profitable business with the 5 biggest publishers reporting a profit margin...